About Me

Welcome to Fleurels! My name is Ella and this is my bubble of blooms. I’ve always loved the joy that florals bring and wanted to pursue that passion further.

I started my working life in aviation but after 8 years I wanted to pursue something more nature focused and down to earth, and after completing a career change course in floristry it felt right to start Fleurels (Fleur being french for flower, Els being my nickname).

My goal is to be as eco conscious as possible while creating arrangements that bring happiness and warmth into people’s lives. I don’t like too much structure when it comes to flower arrangements, so my dream bouquet looks like its been picked from a field full of wild flowers. I work with both fresh and dried florals while experimenting with different mediums everyday, which is always new and exciting.

I hope you enjoy the Fleurels journey with me!